SEARCH ENGINE OPTIMISATION
You have the content and the website, but do you have an audience? Search engine optimization is the process of increasing the quantity and quality of traffic from search engines to your website by improving it’s visibility, accessibility and crawlability.
WHAT IS SEO?
Think of search engines as a particularly good concierge at a hotel. A good concierge will only point its guests towards establishments that specifically satisfy their need, intent or query. A good concierge will also not direct a guest to a sub-standard establishment nor one that doesn’t satisfy the guest’s query. Search engines rank websites in a similar way.
So how do get this concierge to rank your website at the top of search results? Search engines use ‘bots’ that crawl through your website’s content, evaluate your website’s accessibility and performance and subsequently rank your website based on a number of parameters. Issues relating to website health, accessibility and unoptimized content will decrease your ranking potential and result in your website being lost in the digital wilderness.
WEBSITE SEO
Increase your digital foot traffic for both your desktop and mobile websites by improving your website’s visibility, accessibility and crawlability. Website health, which relates to technical issues like; broken links, inaccessible pages, duplicate content issues and HTTP/HTTPS security, have a massive impact on your ranking potential.
Additionally, factors that affect UI like slow loading speeds, unoptimized images or lack of Accelerated Mobile Performance links, will also affect your SEO performance.
Incorporating an effective SEO solution not only has the benefit of improving your traffic potential but can dramatically improve the performance and UI of your website.
ON-PAGE OPTIMISATION
On-page optimization, or on-page SEO, refers to all methods and measures that can be taken directly within the website in order to improve its position in search engine rankings. This includes the optimization of all text as well as the structural text elements, graphics, videos, meta-tags and the internal link structure of your website.
SEO CONTENT DEVELOPMENT
Get your content working for you.
We believe in creating memorable and attractive content that’s developed with SEO in mind. Whether it’s copywriting, blog posts or the simple text on your web page, all our content is geared towards maximizing your ranking potential.
– Copywriting
– Webpage Copy
– Blog Posts etc
CREATIVE BRANDING SOLUTIONS
Developing and nurturing your brand never ends. It evolves, adapts and responds to change – just like your business. Your brand is the first point of contact with your audience, the unspoken visual dissemination of your values and identity that cements the perception of your business. From outdoor media to stationery, let your brand do the talking with creative branding solutions.
WORDPRESS WEBSITE DEVLOPMENT
Our focus is to create responsive and visually stunning websites that are built from a user-experience and search engine optimization foundation. Simple, seamless and memorable for you and your users, is our approach to website development and design.
EVENT BRANDING SOLUTIONS
Event branding is all about capturing every element of your organisation and transporting your audience through memorable brand experiences. Similarly, your special day deserves all the finer things that make it truly unforgettable for you and your guests!
CONTENT DEVELOPMENT
Content development is the strategic and creative process of researching, producing and publishing digital information. A vital part of content marketing, the goal of content development is to build and retain the connection to your audience in order to meet or enhance your marketing or sales objectives.
SOCIAL MEDIA MARKETING
Integrate and leverage the power of social media to build your brand, increase sales and ultimately drive website traffic. Social media allows you and your customers to engage on a more intimate level, that will foster brand loyalty and credibility as well as provide you with an in-depth look at what motivates your audience.
SEARCH ENGINE OPTIMISATION
You have the content and the website, but do you have an audience? Search engine optimization is the process of increasing the quantity and quality of traffic from search engines to your website by improving it’s visibility, accessibility and crawlability.